Deluxe’s Small Business Revolution (Season 5) featured 7 Fredonia, New York businesses (“the clients”) that were chosen not only to have their brands re-designed, but also their on-line presence built. I was specifically chosen to lead UX-UI creative direction as not only an on air-talent, but also an experienced liaison between the designers+developers, and said clients.

SBR won an Adweek Brand Campaign of the Year Award for its fifth season campaign. The series itself also received an Emmy nomination for “Outstanding Lifestyle Series”.

DELIVERABLES (x7):

• R&D + Discovery Decks
• Interviews + Analytics
• Strategy + Design Decks
• Architecture + Wireframes
• UX + UI Creative Exploration
• Mobile 1st + Desktop Solutions
• Presentations + Client Direction